What is the golden letter in real estate?
It’s a short, hand-addressed letter that asks homeowners the simple question, “Would you be interested in selling your home to a client of mine?” With so many buyers out there and so few listings, this is a great way to bolster your lead pipeline without much hassle. Learn more here!
How is the real estate industry changing?
The real estate industry is experiencing rapid changes due to new technology and an influx of capital. This capital increase should serve as a signal that the real estate industry is preparing to undergo rapid changes with the creation of new digital resources.
Will real estate exist in the future?
Real estate isn’t a dying career. In fact, there are more real estate agents in 2021 than perhaps ever before. However, the field is changing dramatically, with the advent of online marketing, VR and virtual tours, and easy online paperwork. To compete in this new world, it’s up to real estate agents to innovate.