Most real estate agents are already using Short Message Service (SMS) marketing.
Is SMS text blasting legal?
The CAN-SPAM Act reflects the rules in the TCPA and is the primary text spam law in the US. Under the CAN-SPAM Act, the FCC regulates commercial text messages sent to mobile devices, making sending unwanted text messages to cell phone numbers illegal.
What is an SMS blast?
A text blast, is a single text message that is sent to a large group of people all at the same time. SMS blasts are an excellent way to reach the masses when important information needs to be communicated in a timely manner.
How do you use real estate SMS?
A Quick Guide to Get Started with SMS Marketing for Real Estate Agents
- Use real estate text riders to advertise your opt-in campaign.
- Send property information to interested leads.
- Use MMS to display property.
- Get data from prospects.
- Create keywords for each property.
- Send follow-up text messages.
What does SMS mean in real estate? – Related Questions
Why do I keep getting text messages about selling my house?
A buyer may send out unsolicited offers to make an off-market deal directly with a seller and avoid bidding against competing buyers (who will drive up the price for the home). A buyer may also make an unsolicited offer to target a specific dream house or neighborhood.
When should I use SMS marketing?
Short-term promotions for retail or ecommerce businesses
SMS marketing campaigns are a great channel to communicate these offers, especially if you want to let customers know while they are on the move. That way you can be sure that they don’t miss out because they didn’t get the message in time.
Is SMS marketing effective?
Not only do SMS marketing messages get opened by users more frequently, but they also have higher response rates too. The average response rate for SMS marketing is 45%. Your response rates can show you if your SMS marketing messages are effective.
How do I start SMS marketing?
- Get educated on how SMS messaging works.
- Learn to create SMS ads.
- Set up a website where cell phone users can sign up to receive text messages from your company.
- Choose a text message vendor to deliver your messages; the options are plentiful.
- Get the word out about your new business.
How much do SMS campaigns cost?
SMS marketing is cost-effective.
Pricing may vary depending on your needs and subscriber list, but if you send one SMS campaign a week to your list of 10,000, you could expect to spend around $400 each month with a pay-per usage platform.
What is the best time to send SMS blast?
Text messaging is the one channel where people can be reached throughout their day but the best time to send text messages are during business hours (10 a.m. – 8 p.m.), while lifestyle-oriented activities such as apps and Web browsing dominate evening hours.
When should I send a text message?
Other telecoms research has detailed that mobile phones are used most between noon and 6pm. As a general suggestion late morning through to mid-afternoon tends to be the most beneficial time to send your text campaign.
Why is SMS marketing important?
SMS Marketing allows you to reach a large number of people all at the same time. Text Messaging is an instant marketing tool, getting your message into the hands of the right audience, when you want it. Customers keep their mobile phones on hand, making it easy to communicate your message to them.
What time of day should you aim to send your SMS messages Klaviyo?
Time of Day
As you send out your texts, you’ll want to send them between 9 a.m. and 8 p.m. in the recipient’s local time. Most likely, sending an SMS too early in the morning or too late at night will lead to fewer conversions and more people unsubscribing from communication with you.
What is SMS compliance?
SMS compliance laws place a special emphasis on consent. Under TCPA, you must receive express written consent to text consumers marketing messages. Texting consumers who did not give authorization can cost you fines ranging from $500 to $1,500 per incident. You can obtain express written consent via online forms.
What is an unsolicited text message?
What are spam texts? Spam refers to messages which are unsolicited and unwanted. Usually, spam texts are not coming from another phone. They mainly originate from a computer and are sent to your phone via an email address or instant messaging account.
How does Klaviyo SMS work?
SMS conversations in Klaviyo are available when a subscriber texts one of your sending numbers and does not use a keyword. You cannot initiate a conversation; only reply after a customer texts you first.
Is Klaviyo good for SMS?
The Klaviyo customer platform brings it all together—SMS, email, customer data—creating new and better ways to acquire, retain, and reengage customers.
What are the types of SMS marketing?
Types of SMS marketing
- Promotional deals and discounts.
- SMS coupons.
- Text-to-win competitions.
- Flash sales.
- Loyalty programs.
- Alerts & notifications.
How do you use SMS marketing?
If you’re already on board with SMS marketing, here are some tips and suggestions on how to maximize your success.
- Create an SMS Marketing Team.
- Know Thy Customer.
- Write Clear Messages.
- Use Call-to-Action Buttons.
- Get Your Timing Right.
- Promote Opt-In Across All Media.
- Focus on Your Best Clients.
Is SMS marketing expensive?
SMS marketing is incredibly affordable, regardless of how many messages you want to send, and how many people you’re sending them to.